Portland Trail Blazers marketing leader will help shape OMSI’s brand and visitor experience as the organization looks to the future
[PORTLAND, OR – November 9, 2026] – The Oregon Museum of Science and Industry (OMSI) welcomes Meggie Finn as its new Vice President of Brand Marketing and Retail Operations. In this role, Finn will lead strategies that connect OMSI’s brand, visitor experiences, and business operations, helping the museum engage more people in science learning while advancing its mission and long-term vision.
As OMSI continues to expand its reach and envision new possibilities for science learning, community connection, and the future OMSI District, Finn will help bring the organization’s story to life across the many ways people experience OMSI. Her leadership will span brand marketing, membership, admissions, exhibitions, events, retail, and guest services. Across these areas, she will help create engaging, connected experiences for visitors while strengthening the business that supports OMSI’s mission.
“OMSI has inspired curiosity in people of all ages for more than 80 years, and I’m grateful for the chance to help carry that forward as the museum grows and the OMSI District takes shape. I’m especially excited to help more families and communities see OMSI as a place where they belong.”
—MEGGIE FINN
Finn joins OMSI after 20 years with the Portland Trail Blazers, where she most recently served as Senior Director of Brand Strategy & Marketing. Over the course of her career, she has led brand strategy, integrated marketing campaigns, retail and e-commerce, and audience development, bringing together audience insights, creative storytelling, and business strategy to drive engagement and growth.
At the Trail Blazers, Finn helped strengthen brand health, grow engagement among younger audiences, and develop community-based programming designed to reach people historically underrepresented in the fanbase. She also led initiatives across retail and earned revenue, building strategies that connect audience engagement with organizational performance. Her experience spans creative production, brand development, partnerships, and team leadership, giving her a broad perspective on how an organization’s identity comes to life across its many touchpoints.
Finn also serves on the board of New Avenues for Youth, supporting the organization’s mission to prevent youth homelessness through marketing consultation and community engagement.
“Meggie brings a powerful combination of brand strategy, audience development, and business leadership at a pivotal time for OMSI,” said Erin Graham, OMSI President and CEO. “She understands how to build meaningful connections with audiences, bring teams together around a shared vision, and translate that vision into experiences that resonate with people. We are excited to welcome her leadership as we continue to strengthen OMSI’s connection with our communities and build toward the future.”
Finn earned her BA in History from Colby College and Digital Marketing Certification from Market Motive. Finn begins her role at OMSI on November 9, 2026.